The term simply relates to advertising online, or advertising over the internet. In practice online advertising is about getting your website in front of the people who are interested in your product or services. All you have to do is find the best term and phrases that people search for who would like to purchase your product and services. If you can do this then online advertising will be successful.

How can Online Marketing facilitate my business? Online advertising is so flexible that even small businesses can afford to look into advertising online. Only online advertising allows you to select the keywords for your online marketing campaign and track the effectiveness of each and every keyword in terms of sales and revenue. This is the ultimate power of online marketing. Apart from all these online advertising brings keyword based search traffic to your door.

Online advertising factors:
• Ad formats
• Location
• Location Marketing
• Affiliate Marketing
• Mobile Affiliate Marketing
• Affiliate Industry views
• Attribution Modeling
• Ad networks
• Video Ad Networks
• Ad Network Data
• In-app Advertising
• Ad Re-targeting
• CAP Code Extension
• Video Advertising